With Novak Djokovic out of the Rolex Paris Masters, that makes Medvedev the torchbearer for the brand. Medvedev signed a contract with Lacoste in 2019, and agreed to an extension the following year ...

LR Paris, a leader in branded product solutions since 1959, today announced the appointment of Francis Pierrel as Chief ...

In 1927, an artist called Robert George was commissioned to bring the crocodile to life as the brand’s logo. With the help of agency ... Launched during Lacoste’s show at Paris Fashion Week, Save Our ...

Lacoste has previously formed partnerships with other tournaments in the ATP Masters 1000 series, in Miami in 2015 and Madrid ...

FIRST SERVE: Lacoste announced Thursday it has signed on to be a premium partner of the Rolex Paris Masters tennis tournament. The partnership will kick off at the next edition of the tournament ...

Lacoste isn't stopping at merging fashion with sport. The iconic French brand is taking things one step further with the L003 Neo Tech sneaker, which stands as the ultimate ambassador of Lacoste ...

Taking a slower approach to graphic design and branding, this French studio is finding ways to merge leisure, living, nature and escapism into their creative pursuits. Maxime Genier and Charlie Acker ...