In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

The world of basketball footwear is undeniably ever-evolving, and throw a pair of Jordan basketball shoes into the mix and you've got yourself some strong, durable, and revered kicks.

NBA legend Michael Jordan once signed a pair of Air Jordans for a fan who jumped out of a moving car to meet him. It happened ...

At 9-2 on the season so far, the Boston Celtics are once again looking like the favorites to emerge out of the East and ...

Nike has slashed their prices on various sneakers for their early Nike Black Friday 2024 sale. Some discounts in the Nike ...

I had a double-knot. Usually when I wear a low top, Air Jordan, I gotta tie them up real tight so I can have ankle support.

Texas Longhorns sophomore wide receiver DeAndre Moore Jr has big shoes to fill. He models his game after former Longhorn ...

Leaked information about a Fortnite x Nike Jordan collab has surfaced, and here’s everything we know about it so far.

"This shoe allows us to leverage our understanding ... athletes have worn on-court Player Edition models of the Air Jordan, Tatum 2, and Luka 3. Further, all Jordan Brand basketball footwear ...

Green Bay's veteran lineman isn't about to give up on the idea of playing in Sunday’s pivotal NFC North showdown. Here's the ...

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...